Wednesday, April 22, 2009

The Race for the EU Parliament elections is on

The race for the EU elections have officially began in Estonia. The major players have introduced their campaigns to the public and street adds are up. The Center Party´s campaign demands change. But no one really explains what change they want. When Siiri Oviir, who is the EU parliament member now, stands with a poster demanding change, it makes you wonder weather she wants to come back to Estonia or is there something else they are referring to. The campaign is strongly slandering, making the Reform party the blaming point for everything that has happened in Estonia.

The Reform party´s slogan is- “A better Estonia for everyone. On the European level doers. “ This is very controversial because Estonia entered the economic crisis under the government which was lead by the Reform party. The campaign is not really saying anything and there really isn´t a message. It´s not that clear but the yellow colors are eye- catching.

The third major party is Pro Patria and Res Publica Union. There campaign is built up whit the slogan "The Right decisions at a hard time". The main ideas are " Work for Estonia". This is done by supporting business and making it easier to do business. Relations with the US is very important. Influence people to buy more local products. At the moment they are concentrating on TV commercials starring Mart Laar- the head of the party.

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